Additional Workshops

In addition to the Technical and Commercial track options, we will be hosting a selection of additional workshops that you can register to attend. Please see below for more details on the Retail, Play, Monetization, and Panel TV workshops and register if you plan to attend any of these during the summit.

Retail Workshop

We are offereing two identical retail workshops which will focus on what retailers can do to increase sales based on findings from a recent Google-funded research study into how people make the decision to buy a Smart TV - specifically how their experiences, perceptions, and attitudes impact their purchase decision.

Tuesday 12 Nov 2019 9:00 - 12:00

Wednesday 13 Nov 2019 9:00 - 12:00

Location: Floor 11, Jubilee Room A

Please note, the agenda will be the same on both Tuesday and Wednesday:

9:00

Welcome
9:10

Android TV Overview
9:30

Strategies for Selling
10:30

Break
11:00

Merchandising
11:45

Recap and Next Steps

* Agenda subject to change

If you are interested in attending either Retail workshop, please REGISTER

Partner Android TV Bootcamp  

Hosted by Google Partner Developer Relations

Wednesday 13 Nov 2019 9:00 - 17:00

Location: Floor 11, Jubilee Room B

9:00

Android TV Overview/ The Future of Android TV
9:30

Home Screen/X Presentation
10:00

Google Assistant Presentation
10:30

Break (Water & Snacks)
11:00

Integrating Platform-specific Features to Engage and Delight Users
11:30

Optimizing your app for all Android TV Devices
12:00

Lunch
13:00

ADT2 Device Setup
13:30

Coding Exercise 
14:30

Break (Water & Snacks)
15:00

Coding Exercise
16:00

Roundtable/Feedback Q&A
16:30

Social 

* Agenda subject to change

If you are interested in attending the Partner Android TV Bootcamp hosted by the Google Partner Developer Relations team, please REGISTER

Monetization Immersion Day for TV Operators

Thursday 14 Nov 2019 9:00 - 17:00

Location: Floor 11, Jubilee Room A & B

9:00

Opening & Introducion

9:05

Keynote: Buy-side perspective on cTV

9:25

Keynote: Advanced TV Monetization Solutions

10:10

Programmatic 101

10:55

Break

11:05

Google AM360 101

11:35

Ads on Android TV

12:05

Lunch

13:05

Google X screen solution for Video - 1
Interactive Media Ads SDK

13:50

Google X screen solution for Video - 2
DAI for VOD/LIVE

14:25

Google X screen solution for Video - 3
DAI for linear

14:45

IMA SDK Code lab

15:30

Demo

16:30

End 

*Agenda subject to change

If you are interested in attending the Monetization Immersion Day for TV Operators, please REGISTER

Panel TV Workshop

Tuesday 12 Oct 2019 14:00 - 17:00, Floor 11, Jubilee Room B

14:00

TV Sublicensing Program

  • Overall requirement and policy
  • Technic execution & process
  • Marketing Process & Policy
  • Q&A 
15:30

Training for TV ODMs

  • Marketing Guidance
  • Ref+ ODM technic training
  • Q&A
16:30

Marketing & Technical Team Office Hour

 

If you are interested in attending the Panel TV workshop, please send an email to Amanda Luo (amandaluo@google.com).