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DMV!

Join your DMV Digital Coach, Sterling McKinley, for free training and coaching for your business.

Sign up for upcoming workshops below:

Launch Your Business with Customer-Focused Marketing
Tuesday, September 19 from 6:00 PM - 7:00 PM ET
As a new entrepreneur, you’ll need more than good products or services to grow your business. It’s also important to have strong customer-focused marketing strategies to reach your audience and turn them into loyal customers. In part one of this two-part workshop, you will learn how to create a compelling brand, define the right audience for your business, and shape the customer journey from awareness to consideration.
Click here to register

Get Your Local Business on Google Search and Maps
Thursday, September 21 from 10:00 AM - 11:00 AM ET
Showing up when customers are searching online is more important than ever. Ensure customers can find accurate, updated information about your local business on Google Search and Google Maps, no matter which device they use. In this workshop, you will learn how to create and manage a Google Business Profile from start to finish.
Click here to register

Get Your Local Business on Google Search and Maps
Thursday, September 28 from 10:00 AM - 11:00 AM ET
Showing up when customers are searching online is more important than ever. Ensure customers can find accurate, updated information about your local business on Google Search and Google Maps, no matter which device they use. In this workshop, you will learn how to create and manage a Google Business Profile from start to finish.
Click here to register

Build Your Professional Brand
Thursday, October 5 from 6:00 PM - 7:00 PM ET
Having a strong professional brand and a well-thought-out career story can open many opportunities for you, especially when it comes to pursuing your next job. In this workshop, you’ll learn how to position your career story in a compelling way, improve your online presence, and build a solid network. Plus, you’ll learn how to answer the common interview question “tell me about yourself” to make a strong first impression in your interviews.
Click here to register

Cybersecurity and Your Small Business
Thursday, October 12 from 10:00 AM - 11:00 AM ET
Cybersecurity is an important issue for businesses of all sizes. In this workshop, we’ll introduce the basics of online security and how it applies to your business and customers. You’ll learn ways you can identify common digital threats and steps you can take to protect your business. You’ll walk away with practical tips and tools to increase your business’ cybersecurity, as well as learn about the Google Cybersecurity Career Certificate to help your employees build skills in this space.
In this session we’ll talk about:
-Why cybersecurity matters for businesses of all sizes
-How to protect your business and your customers online
-What steps you can take after a potential security breach
Click here to register

Cybersecurity and Your Small Business
Thursday, October 26 from 5:00 PM - 6:00 PM ET
Cybersecurity is an important issue for businesses of all sizes. In this workshop, we’ll introduce the basics of online security and how it applies to your business and customers. You’ll learn ways you can identify common digital threats and steps you can take to protect your business. You’ll walk away with practical tips and tools to increase your business’ cybersecurity, as well as learn about the Google Cybersecurity Career Certificate to help your employees build skills in this space.
In this session we’ll talk about:
-Why cybersecurity matters for businesses of all sizes
-How to protect your business and your customers online
-What steps you can take after a potential security breach
Click here to register

Meet Sterling 

Sterling McKinley, is a successful digital marketing expert and keynote speaker who is passionate about digital equity. As the founder of Diversify Digital, he helps entrepreneurs and businesses enhance their digital skills, enabling them to thrive in the ever-changing digital landscape. Sterling has over 15 years of experience in digital marketing and has held various roles with the Department of Defense, Sprint, Bridgestone Golf, and the Maryland Department of Tourism & Commerce. He has been a sought-after speaker at over 200 conferences, including prestigious events like Digital Summit, DOD Social Media Forum, SHRM, and IAEE. You can ask him about marketing, branding, live streaming/video, building an online presence, and more.