Join your New York Digital Coach, Sandra Garcia, for free training and coaching for your business.

Sign up for Sandra's upcoming workshops below:

Increase Your Sales with Google Tools
Saturday, September 30 from 1:30 PM - 2:30 PM ET
Learn quick ways to promote your products online using Google tools. We’ll show how local brick-and-mortar businesses can list products on a Google Business Profile. We’ll also cover Google Merchant Center, a no-cost tool that allows both e-commerce and brick-and-mortar businesses to create free Product Listings on Google. This workshop is most beneficial to small business owners and entrepreneurs who want to drive sales.
Click here to register

Launch Your Business with Customer-Focused Marketing - (Combined)
Monday, October 2 from 6:00 PM - 7:00 PM ET
As a new entrepreneur, you’ll need more than good products or services to grow your business. It’s also important to have strong customer-focused marketing strategies to reach your audience and turn them into loyal customers. In  this workshop, you will learn how to create a compelling brand, define your audience, convert customers, and build loyalty and advocacy.
Click here to register

Reach Customers Online with Google
Tuesday, October 10 from 4:00 PM - 5:00 PM ET
Learn how Google Search works and the ways people might find your business online. In this workshop, we will walk you through the latest Google tools and search engine optimization strategies for building your online presence and engaging more customers on Google.
Click here to register

Cybersecurity and Your Small Business
Monday, October 16 from 9:00 AM - 10:00 AM ET
Cybersecurity is an important issue for businesses of all sizes. In this workshop, we’ll introduce the basics of online security and how it applies to your business and customers. You’ll learn ways you can identify common digital threats and steps you can take to protect your business. You’ll walk away with practical tips and tools to increase your business’ cybersecurity, as well as learn about the Google Cybersecurity Career Certificate to help your employees build skills in this space.
In this session we’ll talk about:
-Why cybersecurity matters for businesses of all sizes
-How to protect your business and your customers online
-What steps you can take after a potential security breach
Click here to register

Establish a Professional Domain, Website, & Email for Your Business
Monday, October 23 from 11:00 AM - 12:00 PM ET
If you’re curious about bringing your existing business online, or you’re just starting a business and want to know where to begin, it all starts with a domain: your online address and home on the web. In this workshop we’ll discuss the benefits of owning a domain, helpful web terms to know, and how to get the most out of your domain.
Click here to register 

sandra

Meet Sandra 

Sandra is a results-driven and self-motivated Afro-Latina with a passion for workplace diversity. As the founder of Encounter Your Potential, she’s helped businesses grow, sustain, and transform. Sandra combines her diversity and inclusion leadership experience with her sales and marketing background to create, execute, and enhance organizational diversity, equity, and inclusion initiatives. As an Afro-Latina, she’s experienced the multicultural world, which drove her to create a virtual space where businesswomen like her could share their own experiences.

You can ask her about marketing, brand elevation strategies, diverse equity, consulting, business, sales, brand building, and much more.

If you have any questions, please email Sandra at digitalcoachNY@growwithg.co.


 

What is a Grow with Google Digital Coach?

Grow with Google Digital Coaches are local marketing experts and entrepreneurs who help diverse small businesses grow. They offer live training and hands-on coaching on topics like how to connect with customers, sell products online, and improve business productivity – for free. No matter where you are on your entrepreneurial journey, your local Digital Coach can help you build skills to take the next step for your business and network with other successful businesses in your community.

Where else do you have Digital Coaches?

Visit grow.google/digital-coaches to find your closest Digital Coach. 

Want more resources?

For more small business resources, check out grow.google/smallbusiness (English) or grow.google/pasoapaso (Español).