Join your Tennessee Digital Coach, Netta Dobbins, for free training and coaching for your business.
Sign up for Netta's upcoming workshops below:
Grow your business with AI-powered tools [Virtual]
Artificial Intelligence (AI) is a powerful technology that can help simplify business tasks and create new opportunities for small businesses and entrepreneurs – but knowing how to use it may seem out of reach. Developed with input from experts at Google, this workshop will explain the basics of AI and how AI-powered tools by Google can help small businesses be more efficient, enhance customer experiences, and drive growth.
Click here to register
Learn the Basics of Google Ads
Monday, December 2 from 2:00 PM - 3:00 PM ET
In this workshop you will learn how to reach more customers and grow your business with Google Ads.
In this session we’ll talk about:
- How to create an account and set up an ad campaign
- How to write great ads, refine keywords, and include ad extensions
- How to measure success
Click here to register
Cybersecurity and Your Small Business
Tuesday, December 3 from 2:00 PM - 3:00 PM ET
Cybersecurity is an important issue for businesses of all sizes. In this workshop, we’ll introduce the basics of online security and how it applies to your business and customers. You’ll learn ways you can identify common digital threats and steps you can take to protect your business. You’ll walk away with practical tips and tools to increase your business’ cybersecurity, as well as learn about the Google Cybersecurity Career Certificate to help your employees build skills in this space.
In this session we’ll talk about:
- Why cybersecurity matters for businesses of all sizes
- How to protect your business and your customers online
- What steps you can take after a potential security breach
Click here to register
Increase Your Sales with Google Tools
Tuesday, December 3 from 6:00 PM - 7:00 PM ET
Learn how to promote your products online using Google tools. We’ll show how local brick-and-mortar businesses can list products on a Google Business Profile. We’ll also cover Google Merchant Center, a no-cost tool that allows both e-commerce and brick-and-mortar businesses to create free Product Listings on Google.
In this session we’ll show you how to:
- Highlight products on your Google Business Profile
- Use Pointy to promote in-store inventory with your point of sale system
- Use Google Merchant Center to showcase in-store and online product inventory
Click here to register
Negotiate Like a Pro
Wednesday, December 4 from 2:00 PM - 3:00 PM ET
Negotiation is a powerful tool, whether you’re asking for a raise, buying a house, or applying for a job. In this workshop, you’ll learn why negotiation is important, when it is useful, and how to negotiate effectively in any situation. Plus, you’ll choose a few situations that are relevant to your life or work and practice applying the negotiation skills you learned.
In this workshop we’ll cover:
- Why negotiation is important
- When negotiation is useful
- How to negotiate effectively in any situation
Click here to register
Make Better Business Decisions with Analytics
Wednesday, December 4 from 6:00 PM - 7:00 PM ET
Learn best practices and analyze trends about how customers engage with your business online, then turn these insights into well-informed, actionable decisions.
In this session we’ll cover:
- An introduction to Google Analytics
- Creating and understanding reports
- Making goals
- Using Analytics with other Google tools
Click here to register
Build Your Professional Brand
Thursday, December 5 from 2:00 PM - 3:00 PM ET
Having a strong professional brand and a well-thought-out career story can open many opportunities for you, especially when it comes to pursuing your next job.
In this workshop you’ll learn:
- How to position your career story in a compelling way
- How to improve your online presence and build a solid network
- How to answer the common interview question “tell me about yourself” to make a strong first impression
Click here to register
Use YouTube to Grow Your Business
Thursday, December 5 from 6:00 PM - 7:00 PM ET
Learn how to use YouTube and the power of video to promote your business or brand.
In this workshop we’ll cover:
- How to create a YouTube channel
- Adding videos and organize your channel
- How to promote your business with video ads
Click here to register
Starting November 30th, this page will be relocated to:
https://rsvp.withgoogle.com/events/digital-coach-tn
Meet Netta
Netta is a Nashville native and founder of Mimconnect, a diversity consultancy that helps companies recruit, retain and develop diverse talent. Prior to Mimconnect, Netta worked as a publicist and marketer with a special focus on social media marketing. Since starting Mimconnect, Netta has helped a number of emerging professionals and entrepreneurs of color turn their ideas into viable opportunities. Netta's personal mission is to equip professionals and business owners with the skills to be successful in whatever route they take. This mission has led to recognitions like Adweek's 2022 Women Trailblazer to features in Forbes, The Tennessean, the Nashville Business Journal, and more.
You can ask Netta about career development, marketing strategies, community building, sales, Diversity, Equity, and Inclusion, and more.
If you have any questions, please email Netta at digitalcoachTN@growwithg.co.
What is a Grow with Google Digital Coach?
We are mentors, teachers, leaders; we are entrepreneurs who have achieved our goals, and we want to help you achieve yours. We are excited to provide the digital skills training and coaching to help small businesses in our states reach new customers, thrive online, and grow.
Where else do you have Digital Coaches?
Visit grow.google/digital-coaches to find your closest Digital Coach.
Want more resources?
For more small business resources, check out grow.google/smallbusiness (English) or grow.google/pasoapaso (Español).