Frequently Asked Questions 

Registered or want to attend Elevator? Here’s what you should know. For any other questions, please contact Susanne Høyden Stiansen (NO): hoydenstiansen@google.com 

What is Elevator?

Elevator is an invite-only programme designed to help accelerate the growth of Europe’s highest-potential badged Google Premier Partners agencies. By participating in Elevator, agency directors get extra support from Google with their business strategy, and help in reaching their long-term goals.

What are the aims and goals of Elevator?

At the start of the programme, we’ll encourage you to set some ambitious goals, and we’ll then work alongside you and your team to help you reach them—and have a little fun along the way!

Is it free to take part?

Yes!

Who should attend this programme?

Only registered directors from the selected agencies will get access to the programme.

Elevator is designed for agencies on a rapid growth trajectory. If you’ve been invited to participate, it’s because we’ve noticed your business has been expanding quickly, or has big plans. For example, maybe you’ve just increased your headcount, or you’re planning to offer new services.

Why should I sign up?

If you sign up, you will get free access to an experienced business coach to help map out your goals and plan your route to achieving them. Your Google Agency Development Manager will also help you track your progress and give you extra support when you need it. Meanwhile, your teams will get priority access to our Google Partners Academy trainings.

Participating in Elevator also means you’re joining a community of ambitious agencies just like yours—so you can network, be inspired, and learn from each other during the programme and long after you graduate.

How long does the programme run for?

Elevator is a 6-month programme running from April to September 2019.

How much of my time do I need to dedicate for it?

Like a lot of things, you get out what you put in. Most agency directors spend a total of around 72 hours during the three months of the programme.

Why is Google offering this programme to Partners?

We succeed when you succeed. We feel it’s important to invest in what matters to you, so our partnership goes from strength to strength.

Why did my agency get chosen for Elevator?

The main goal of the programme is to help high-potential agencies grow faster - so we’ve invited those badged Google Partners we believe are on the rise and outperforming their peers.

I haven’t been invited to join Elevator. How do I get an invite?

Places on the programme are limited to only 20 agencies per cohort, and invitations are exclusive to badged Google Partners. If you’d like to be considered next time around, please speak to your Google Partners Agency Development Manager. We hope all badged agencies will be able to participate at some point.

What is Google Partners Academy?

The Google Partners Academy offers everything from more basic Fundamental trainings in Google Ads to the most advanced level of product expertise. The Google Partner program also offer scaled sales workshops for developing teams sales skills.