Schedule
Monday 20 May
9.00-9.45
Meet & Greet
9.45-10.00
Opening & Welcome
Or Liban - Head of Global Partnerships, Russia & Israel
10.00-10.30
Developments in auction dynamics
Rahul Srinivasan - Product Manager, Google
Noam Wolf - Director of Software Engineering, Google AdManager
10.30-11.00
Advanced yield management
Giulio Minguzzi - Global Strategy & Commercialization Lead
11.00-11.30
Exchange Bidding: Past, present & future
Keith Weisberg - Global Product Lead
11.30-11.45
Break
11.45-12.15
Video first innovation
Kristin Wiechmann - Global Strategy Lead, Publisher Video
12.15-13.15
Display formats - Publisher roadmap
Aaron Karp - Product Manager, Google AdManager
13.15-14.30
Lunch
14.30-15.15
Future of Scaled Partner Management
Florie Arlegui - Product Manager, Google AdManager
15.45-16.45
Data Driven Publishing
Michael Smith, Chief Data Officer, Hearst Magazines
16.45-17:00
Summary of Day 1
Or Liban - Head of Global Partnerships, Russia & Israel
18.30-21.00
Dinner at Buddakan NYC
75 9th Ave, New York, NY 10011
Tuesday 21 May
9.00-9.30
Gathering & Day 2 kickoff
Iftach Yair - Strategic Partner Manager, Global Partnerships
Shai Bar - Strategic Partner Manager, Global Partnerships
9.30-10.00
Partnering with Google
Alfonso De Gaetano - Director, EMEA Emerging Markets, Global Partnerships
10.00-10.45
Fireside chat
Jason Bigler - Director, Product Management, Publisher Ad Platforms at Google
Or Liban - Head of Global Partnerships, Russia & Israel
10.45-11.30
Better Ad Standard
Kelsey Le Beau, Global Product Strategy Lead at Google
Jason James, Product Manager
11.30-11.45
Break
11:45-12.30
Google Cloud & Ad-Tech
Uzi Hefetz - Partner Engagement Manager, Google Cloud
12.30-13.15
Lunch
13.15-13.45
Talent Challnges - Engineering perspective
Noam Wolf - Director of Software Engeneering, Google AdManager
13.45-14.30
Content & Commerce
Alon Gamzu - CEO, Roundforest
14.30-15.00
Chrome Privacy Protection
Chetna Bindra, Senior Product Manager
14.30-15.00
Break
15.15-15.45
Predictive Contet Ideation: Publisher's Holy Grail
15.15-15.45
Roundtable with Product and Go-to-Market
Open discussion and feedback
Or Liban - Head of Global Partnerships, Russia & Israel
16.45-17.00
Closing notes
Or Liban - Head of Global Partnerships, Russia & Israel