Join us for the End of Summer Festival at the Google Digital Atelier

Google Digital Atelier is proud to present you the End of Summer Festival on Friday 30 and Saturday 31 August. Two days filled with free Digital Marketing workshops and keynotes, surrounded by an authentic festival-vibe.

Our headliners include speakers from Google, marketing agencies and startups. They will bring you the best content and keynotes in Digital marketing. Their “hits” - Storytelling, Content marketing, SEO & SEA, Growth Hacking, G Suite, Retargeting and many more - will have you dancing not only during the Festival but will keep your business swinging for a long time! 

End of Summer Festival

Speaker line-up here

Eleven fantastic keynote speakers will be sharing their Digital Marketing expertise.

Lionel Soccal

Senior Industry Manager at Google

Jeremy Corman

Founder at Gatekeepr

Olivier Mannekens

eBusiness Consultant at Semetis


Maxime Heutz

Omnichannel Lead at Google

Anaïs Bouzidi

Founder at Bulletproofed

Ties Gijzel

Co-Founder & Managing Editor at Are We Europe


Michael Van Leemputten

Change/Project Manager at Fourcast

Mathias Ervyn

Founder & CEO at Mediadreams


Lucile Grislain

Digital Marketing Facilitator at Google Digital Atelier


Candice Vanhacht

Digital Marketing Facilitator at Google Digital Atelier


Bart Delvaux

Founder at Innon

Eight topics to choose

We've invited Googlers and marketing experts from all over Belgium to help you boost your digital presence and finetune your digital marketing strategy.

Inspirational keynotes and guest speakers

Timeline Friday 30 August Saturday 31 August
9:00 Doors open Doors open
9:30 Impact of digital on the Retail industry (Lionel Soccal) Growth Hacking: run your marketing team like a startup (Anais Bouzidi)
10:30 Break Break
11:00 Building your Digital Strategy with the Digital Marketing Canvas (Jeremy Corman) How to apply the Build-Measure-Learn Methodology to create impactful content (Ties Gijzel)
12:30 Lunch & sounds Lunch & sounds
13:30 Pragmatic audience strategies - how not to get lost in the audience catalog (Olivier Mannekens) Mastering G-Suite: using the Google Apps to your advantage (Jeremy Bonnevalle)
15:00 Break Break
15:30 Boosting your online visibility in the search engine through Paid Search (Bart Delvaux) Be the Hero of your Communication: Storytelling in the Customer Journey (Mathias Ervyn)
17:00 Drinks & sounds Drinks & sounds
18:00 End End


Digital Marketing workshops

Timeline Friday 30 August Saturday 31 August
9:00 Doors open Doors open
9:30 Search engine marketing: SEO & SEA Email Marketing - How to communicate with clients 
10:30 Break Break
11:00 Boost your marketing mix with paid digital channels Growing with search optimization (SEO) 
12:00 Lunch & sounds Lunch & sounds
13:30 The next steps in online marketing: choose the right channels Get Insights in data via Google Analytics 
14:30 Break Break
15:30 An introduction to the social media landscape How do you present yourself online as a person or freelancer? 
16:30 Drinks & sounds Drinks & sounds
18:00 End End


When and where

9:00-18:00 - August 30 & 31
Cantersteen 10, Brussels


The Digital Atelier is located next to the Brussels-Central train station and can be accessed via the BeCentral entrance located on Cantersteen 10, 1000 Brussels. We advise you to come via public transportation.

If you arrive by train, go to the main hall where you will find the ticket booths and the big time table. There you need to take the stairs on your right that exit the building. When you reach the street (Cantersteen), turn left and walk 10 meters further and enter BeCentral at number 10.

If you still plan to come by car, the nearest public parking is Interparking Albertine-Square, located at Rue des Sols 3. An alternative entrance to this Interparking is located at Place de la Justice 16.