Previous Events

Making sure you have access to our previous content is one of our top priorities.

Below, you can view on-demand lightning talks, keynotes and resources created from Google leaders and global startup founders across topics like people & leadership, cloud, and sales and marketing, to help your startup grow.

Recruiting and Retaining Top Talent

On September 10th, Google’s Developer Ecosystems invites you to join a digital Founder Fridays focused on Recruiting and Retaining Top Talent.

How do you attract, hire, and retain top talent to join your startup, especially when it comes to technical roles? As a founder, you want to ensure your company has strong employer branding and a competitive recruiting strategy to draw candidates in. On the other hand, you want to make certain you are assessing a candidate’s potential to succeed in your company. Learn best practices when it comes to recruiting and retaining top talent for your startup.

Watch the September on-demand videos here

 

Scaling Sales Impact Across Your Startup

On August 6th, Google’s Developer Ecosystems invites you to join a digital Founder Fridays focused on Scaling Sales Impact Across Your Startup.

Who holds the responsibility of ‘Sales’ across your startup? Is it you? The Founder? An official Sales Lead? Well, the answer should be everyone. Learn how to scale sales efforts and processes across your company to enable everyone to be a seller. 

Watch the August on-demand videos here

 

Intelligence & Insights: How Data and ML Power Startup Growth

On July 9th, Google’s Developer Ecosystems invites you to join a digital Founder Fridays co-hosted with Google Cloud focused on Intelligence & Insights: How Data and ML Power Startup Growth.

Creating delightful customer experiences relies on understanding user needs and behavior as you build and scale your startup. In this month’s Founder Fridays session, learn how Google Cloud’s powerful data analytics and ML tools help startups achieve market growth while managing scarce resources.  

Watch the July on-demand videos here

Building with Community

On June 4th, Google’s Developer Ecosystems will host a digital Founder Fridays for North American startups focused on Building with Community.

Today, many startups across all sectors are creating and investing in communities as a core pillar of their strategy. However, community driven growth isn’t a new phenomenon, and in this month’s session, we’ll focus on how startups can foster communities and how community can be a channel for product growth and a brand differentiator.

This event will include lightning talks and a live Q&A panel with Google experts, technology leaders and founders to discuss how startups can leverage community as part of their ethos and strategy from Day 1.

Watch the June on-demand videos here

A Prequel to Google I/O: Launching Innovative Consumer Solutions with TensorFlow, GCP and Firebase, featuring Companion

On May 7th, Google’s Developer Ecosystems will host a digital Founder Fridays for North American startups focused on Launching Innovative Consumer Solutions with TensorFlow, GCP and Firebase.

As we prepare for Google I/O, our annual developer conference, Founder Fridays brings Google VP, Jason Rosenthal, and the CEO of Companion, John Honchariw, together to demonstrate the application of Google technologies and developer tools (e.g., TensorFlow, Google Cloud Platform, Firebase, Flutter, Android) to solve everyday consumer challenges.

On the back of a $8M USD seed round of funding in March 2021, Companion will walk us through how they are bringing together a broad suite of Google technologies to transform how humans understand, engage, and communicate with animals in a user-friendly solution.

The Live Q&A will welcome a group of technologists and founders to discuss how startups can leverage Google Developer tools to build solutions and create a positive impact on consumers.  

Watch the May on-demand videos here

Habits of Impactful Startup Founders and Leaders

Google’s Developer Ecosystems April Founder Fridays for America's startups event focused on the Habits of Impactful Startup Founders and Leaders. We’ll explore Google led and third party research that unpacks the traits of the most successful leaders within a growing organization. You’ll hear from members of Google’s People Operations and Accelerator teams as well as from Founders who have experienced many different facets of team growth. It doesn’t matter if you’re employee 1, 2 or 20 - you’ll find these leadership traits to be universal when it comes to contributing to a productive team culture within your startup.

Growing a startup is hard. Growing a happy and productive team is even harder. Join us on April 9th for lightning talks and a live Q&A panel to discuss the traits of impactful leaders.  

Watch the April on-demand videos here

Modern Application Development: Speed with Security & Reliability

For our March event, Google’s Developer Ecosystems invites you to join a digital Founder Fridays co-hosted with Google Cloud where we’ll discuss Modern Application Development: Speed with Security & Reliability.

Getting to market quickly and efficiently, with limited resources, is key for almost every startup. Join us as we discuss best practices and principles your team can apply to build applications quickly, reliably, and safely. Specifically, we will deep dive into how to build, run, and manage applications to improve developer and operator experience . We'll also discuss the results and lessons learned from startups that have embraced these modern app development practices. 

Watch the March on-demand videos here

Growing Across Borders with an International Strategy

For our February event, we bring you expertise and insights on a timely topic: Growing Across Borders with an International Strategy.

If 2020 taught us anything, it’s that in an ever-evolving world, going global and diversifying your customer base is more important than ever. And technology is the toolkit for accessing an entire world of opportunities, allowing you to reach potential customers abroad and to connect with prospective leads at the exact moment they’re looking to discover a product, learn about a service, or make a purchase.

Watch the February on-demand videos here

'Indie Hacking': Developing Your Passion Project Into an Entrepreneurial Success 

Entrepreneurship comes in all shapes and sizes - from bootstrapped side hustles to venture-backed unicorns. We invite you to hear from developers and tech leaders turned entrepreneurs who turned their passion projects into profitable businesses with successful exits to companies like Google and Stripe.

Watch the November on-demand videos here

Leverage the Ecommerce Boom
Co-Hosted with Shopify

COVID-19 is a time machine that brought 2030 to 2020, significantly accelerating the digital revolution for all businesses, but especially retail and commerce companies. Businesses big & small who thought they had years to evolve digitally are now having to adapt in a matter of weeks or months. For this session, we partnered up with Shopify thought leaders to share insights and actionable ways to benefit from the current ecommerce boom.

This session will also help individuals and teams understand how they can leverage free and paid Google and Shopify tools to make the most out of peak shopping moments from Black Friday to Flash Sales and the Holiday Season.  

Watch the October on-demand videos here.

Diversity and Inclusion in the Startup Ecosystem

As Google continues to grow, we have a responsibility to scale our diversity, equity, and inclusion initiatives to increase pathways to tech in the communities we call home. Responsible growth means looking beyond the demands of our industry, to consider how our work impacts the cities, sites, and countries where we operate. September's Founder Fridays heard from Google’s leadership team and North American and LATAM Startup Leaders who are committed to continuing to make diversity, equity, and inclusion part of everything they do, from building products to growing a workforce. The session also helped individuals and teams learn how to implement a level of responsibility across all business practices, and create a workplace with a sense of belonging for everyone.

Watch the September on-demand videos here.

Scaling for Innovation and User-Centered Design

August Founder Fridays heard from Google design leaders and Latin American entrepreneurs who are using UX/UI and design thinking to innovate and scale in international markets, creating solutions centered on the user. This session will also help individuals and teams unlock their creative capabilities with Google's innovative techniques, strategies and frameworks required to bring ideas to life.

Watch the August on-demand videos here.

Building high performing businesses and productive teams in a digital and distributed world. 

July Founder Fridays discussed how startups around the world are searching for ways to connect, communicate, collaborate. We invite you to learn from leaders in remote and distributed workforces on how to manage, lead, and grow successful companies in a digital-first world addressing everything from remote management to remote sales to remote fundraising.

Watch the July on-demand videos here.

Thinking Cloud-First: How startups can build and retool with cloud technology

 

June Founder Fridays featured lightning talks on building cloud-first startup companies, maintaining resilient business operations and ways to manage business continuity and cost optimization with Cloud. The session will also included interactive talks with Canadian leaders who will share the strategy behind their startup with a cloud-first approach.

Watch the June on-demand videos here 

Lead through change

 

May Founder Fridays heard from Google leaders and entrepreneurs on how to lead your business and teams through changing times, and adjusting to the new normal. We took you through tactical tools, frameworks and strategies used by Google leaders to manage through crisis.

Watch the May on-demand videos here

Marketing as a competitive advantage 

April Founder Fridays was dedicated to expanding your understanding of how marketing at your startup can be transformed to a company competitive advantage. We’ll took Startups through how you can understand your audience profile, build a measurable marketing strategy and develop creative activations through channels like YouTube in small budgets.

Watch the April on-demand videos here.