(SOLD OUT)
Digital Marketing Program:
Search engine optimization (SEO)
Level: Beginner
Wednesday the 27th of February 2019 at 15.00-18.00 Google Succes Online and MarketingLab will host a free workshop about SEO at beginners level.
At the workshop we review what applies to a search engine optimized website including text and keywords (on-page SEO). In addition the expert also addresses the factors that ensure good SEO outside of your website using eg. linkbuilding (off-page SEO).
At this workshop in SEO you gain insight on how to increase a website's visibility on Google through on-page SEO and off-page SEO. You get knowledge ideas and tools that you can use when working in a company.
Level: Beginner
Sign up now - it is free!
The sign up will open on February 13th at 09.00 am.
Learn to master basic SEO
Get a solid understanding of SEO based on practical examples. You will learn:
- SEO's importance
- Specific search engine optimization tools
- Ideas for finding the right keywords
- Knowledge about how to build texts
- Tools for filling in descriptions and captions
- Insights on link building
You are taught by Google Succes Onlines expert.:
Michael is a SEO consultant from Skjoldby & CO, where he works with Linkbuilding and in-depth SEO research, as well as development of digital strategies for various companies.
Michael holds a BA from CPH Business. He has worked with larger companies as Ørsted, where he worked on several branding projects, among others the Havmøllesafari project and at LEGO, where he was a part of the development of a proposal for a new communication strategy for LEGO South Korea
Michael’s passion lies within data and using it in order to create an overview of a given market and analyzing it to find potential gaps, that can be targeted strategically.
