Supporting Small Retail Businesses in Africa through digital skills

This 3 part webinar series has been launched as part of International Small Business Month and is aimed at helping small retail businesses in Africa to bolster their recovery efforts, help more people understand how to utilise the Web to improve themselves and grow their businesses. We are hosting one-hour long retail SMB-focused webinars on YouTube, covering topics like Analytics, Digital Marketing, and Ads with Google. Register below!


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How to create your digital marketing strategy

On demand

This session is designed for small retail business owners and marketers who want to get to grips with digital marketing channels. Learn how to develop a digital marketing strategy, implement it, then track growth.

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Using data and insights to help your business grow

16 June 2021

In this session you will learn how to use data insights and analytics tools to track marketing campaigns, gain valuable insights, and shape the marketing strategy tailored for your retail business.

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Connecting customers with your business online

23 June 2021

This session aims to provide retail businesses of all sizes with the knowledge and skills to harness the power of digital marketing to both connect with audiences online and drive revenue.

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