Listen Edition Podcast

Are you suffering from webinar fatigue? Not to worry -- we’re here to help those strained eyes by offering you the opportunity to soak up GMP thought leadership through an audio only format. Please make sure to subscribe today and view our podcast playlist for access to previously recorded episodes.

 

Listen Editon Episode 1: Change Management 

70% of corporate transformations fail, and the results are even more dire for digital & analytics transformations. Tune in for insights from GMP's Change Management specialist on why an intentional change management strategy is vital for your transformation efforts, as well as some tips to get you started.

Listen Edition Episode 2: Connected TV

This podcast is ideal for anyone who is interested in hearing how & why you should be prioritizing investment into a Connected TV strategy. Listen to two product experts discuss the benefits of CTV and how the Google Marketing Platform can help you achieve your goals.

Listen Edition Episode 3: Leading with Empathy

Listen and learn from a conversation with long time Google employee Kerri Jacobs who created the Leading with Empathy Program with the goal to help improve the overall culture at Google by giving people managers permission to lead with empathy. Kerri speaks to us about what inspired her to create this program and shares some of her key teachings. Do you know what small thing you can do to be a better manager? Tune in to find out!

Listen Edition Episode 4: Return to Office - Return to Different 

As we all prepare to return to office after 18+ months of working from home during a pandemic, it’s imperative that leaders focus on building a culture that balances compassion for people and drives accountability for getting work done. In this podcast, Sean Downey, VP of Platforms at Google, will share his team’s philosophy and approach to ensuring that people feel good heading back into the office.

Listen Editon Episode 5: Resilience in the Face of Change

Listen & learn from a first-hand experience on how to embrace the art of resiliency during a time of change. Hear from one brand on how their experiences helped them adapt and shape their business and how they were resilient when faced with the always evolving digital marketing landscape.

Listen Edition Epsiode 6: Driving Results through Experimentation

Tune in to learn how a mindset of experimentation can help you produce better business results. We'll share high level ideas on how to best maximize experimentation, including failing fast, being nimble expert collaborators and anchoring customers and trust at the heart of everything. Now is the time to prove ways that drive performance before it’s too late when cookies go away.

Listen Edition Episode 7: Leaning into Modern Marketing

Tune in to learn from Sean Downey, VP of Americas Platforms, as he chats with Nami Choe, Director of Marketing science at Google, on how businesses can renew trust based relationships with customers while evolving their capabilities to future proof their marketing efforts.

 

 

 

 

Listen Edition Episode 8: Deriving Value from First Party Data

Listen and learn how first-party data strategies are evolving to meet the needs of privacy conscious marketers. This episode will feature insights and practical advice on all things first-party data.

Listen Edition Episode 9: Modern Marketing - An Agency's Approach to Data & Privacy 

As a follow-up to our previous Learn w/GMP podcast focused on Modern Marketing, we welcome back Sean Downey, VP of Americas Platforms and Jonathan Nelson from Omnicom to talk about how partners and agencies can take a modern approach to privacy.

Link coming soon