Case Studies
Soasta Study: Mobile pages that load 1 second faster see up to 27% increase in mCvR
Washington Post: AMP helps the Washington Post increase returning users from mobile search by 23%
Flipkart: Triples time-on-site with Progressive Web App
Housing.com: Increases conversions and lowers bounce rate by 40% with new PWA
Think With Google: Best-in-class UX examples
Slate — 44% increase in monthly unique visitors and a 73% increase in visits per monthly unique visitor
Gizmodo — 80% of Gizmodo’s traffic from AMP pages is new traffic, 50% increase in impressions
Wired — 25% increase in click through rates from search results, with CTR on ads in AMP stories up by 63%.
Triplelift and Cloudflare boost Time Inc.’s revenue with AMP Ads
Teads brings AMP'd mobile video inventory to nearly 100 publishers
WompMobile sees 105% conversion rate increase on AMP landing pages
Milestone drives conversions with AMP pages for local hospitality site
NoBroker - India’s leading rental site improved owner-to-renter connections by 77% with AMP