Google Malaysia CMO Bootcamp 2018

March 27, 2018 8:00 - 17:30

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Asia School of Business, Kuala Lumpur

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Sajith Sivanandan

Managing Director of Malaysia, Philippines, Vietnam and Emerging Countries

Sajith is presently the Managing Director of Google across Malaysia, Philippines, Vietnam and Emerging Countries where he oversees strategy, sales, operations, partnerships and business development. Sajith is focused on expanding the Internet ecosystem in the region, increasing adoption among consumers and businesses and accelerating innovation.

With Google since 2007, Sajith has done multiple roles including setting up Google in Malaysia and before that as the Head of Travel Vertical Sales for Google Southeast Asia based out of Singapore. He has been running the region since April 2015 prior to which he was the Managing Director of Google in Malaysia.

Before Google, he has worked across various industries like mobile media, market research and consulting and television.

Sajith holds a Master's degree in Business Management with Distinction (majoring in Finance) from the Asian Institute of Management in Manila, an MBA (majoring in Marketing) from the Fore School of Management in New Delhi, and a Bachelor's degree with Honours (majoring in History) from Delhi University. He is currently a board member of MaGIC (Malaysian Global Innovation and Creativity Center), serves as an advisor to the government on the future of work in Malaysia and on the panel of mentors of Endeavor Malaysia. He has also represented Singapore in cricket.

Professor Charles H. Fine

President, Asia School of Business

Charles H Fine is the founding President and Dean of the Asia School of Business in Kuala Lumpur, Malaysia, a collaboration between Bank Negara Malaysia and MIT Sloan School of Management. For more than 30 years at MIT Sloan, Professor Fine has taught MBA and Executive Education courses in Operations Strategy, Supply Chain Management, Quality Management, and Innovation. He led the collaboration between MIT Sloan and the Indian School of Business on manufacturing curriculum development (2011-14), and was a founding co-director of MIT’s Tata Center for Technology and Design (2012) and its Communications Futures Program (2002). He previously served as co-director of MIT’s International Motor Vehicle Program (1993- 1998).

Professor Fine’s recent research focuses on the development of principles for entrepreneurial companies to build operations strategies and capabilities consistent with their business objectives. His previous work addressed strategic supply chain design principles for fast-clockspeed manufacturing and service industries.

Professor Fine has an AB in Mathematics and Management Science from Duke University, and an MS in Operations Research and a PhD in Business Administration (Decision Sciences) from Stanford University. He is the author of Clockspeed: Winning Industry Control in the Age of Temporary Advantage, Perseus Books, 1998. His work, on quality management, flexible manufacturing, supply chain management, and operations strategy, has also appeared in a variety of leading publications.

Professor Loredana Padurean

Associate Dean, Asia School of Business

Dr. Loredana Padurean is the Associate Dean at the Asia School of Business - a collaboration between Bank Negara Malaysia and MIT Sloan School of Management, and an International Faculty Fellow at MIT Sloan.

Dr Loredana has played a key role in the successful launch of the school and is the energizing force behind the action learning program for the school in Asia with regional corporate partners.

Her most recent research “Nail it, Scale it, Sail it” focuses on understanding how companies build and scale their operations strategies and capabilities.

Dr. Loredana has an MA in Communication and Economics and a PhD in Management from USI Switzerland. A highly sought after speaker with international teaching experience in US, Italy, Switzerland, India and Malaysia, she is a two time recipient of the Swiss National Research Foundation grant on her work that focused on understanding governance models through multiple perspectives.

Sapna Chadha

Director of Marketing, Southeast Asia & India

Sapna Chadha is currently the Director and Head of Marketing for Google India and the region of Southeast Asia. In her role as Chief Marketing Officer of Google India & SEA, she is responsible for all of Google’s marketing initiatives including brand & strategy, consumer marketing, B2B marketing and acquisition growth, and more.

She leads a team that is focused on bringing the best of Google to these markets driving growth of Google's products as well as revenue. She also leads ecosystem shaping initiatives such as Google's Internet Saathi program in India which aims to eradicate the significant digital gender gap by creating change agents across rural India. Prior to leading marketing at Google, Sapna was the Head of Small Business Marketing for Google India.

Before joining Google, Sapna worked with American Express in different geographies and left as Vice President of Marketing and Chief Marketing Officer of American Express in India. She started her career with Deloitte Consulting in New York and worked across multiple industries with a focus on strategy and business process re-engineering. Sapna's core strength lies in creating integrated, multi-channel marketing and customer experience strategies to elevate brand awareness, increase consumer engagement, deliver exponential conversion and sales uplift.

Sapna completed her masters in Marketing, receiving her MBA from the Kellogg School of Management. She is a proud mother to six year old twins who keep her on her toes.

Emmanuel Coucke

Partner, Bain & Company Malaysia

Emmanuel leads Bain’s Results Delivery practice in Southeast Asia and has over 15 years of experience driving transformational change across multiple industries in both developed (North America and Western Europe) and emerging markets (South East Asia, India, China, Latin America and central Asia).

He has deep expertise in Telecommunications, Media, and Technology (TMT) combining previous industry experience at Vodafone with advising clients in TMT on transformations, digital, growth strategies, performance improvement and customer experience. He also advises clients in other industries including retail on topics related to strategy-led transformation, digital and performance improvement.

Emmanuel holds an MBA from London Business School, as well as a two Masters degrees in Engineering and Computer Science