Lessons from the GNI Ad Revenue Lab

You've been invited to join the GNI Ad Revenue Lab webinar series teaching key monetization and data strategies to help grow your news business.

Our program partner, 10up, will host a four-part workshop series that will cover the lessons and successful tactics used to accelerate publishers’ advertising revenue. We invite all small-to-midsize news publishers to join the conversation by RSVPing here.

  • Schedule: use this page to learn about upcoming webinars and in person community events from Google News.

  • Resources: use this page to watch previous webinars and learn more about Google tools for news.

Ready to grow your news business with Google? Submit the short registration above. 

Google AdSense

Enabling the world's news publishers and journalists.

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Introduction to Programmatic Ads

 

 

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Optimizing Ad Delivery

 

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Alternative Ad Placements and Revenue Streams

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Easy Ways to Grow Your Audience and Make More Money

Program Benefits:


  1. Receive helpful monetization tips, insights, and resources
  2. Access to a dedicated news support hotline from product experts
  3. Connect with other news publishers and leaders through in-person and virtual events

Bonus Content

Introduction to the Google News Initiative 

Learn more about the goals of the GNI and how it impacts news publishers around the world. In this webinar, you'll hear directly from the GNI team about how you can work more closely together and participate in unique programs.

Nicole Ricossa

News Consumer Insights

Our news publishers are invited to join the Women of Publishing Leadership Series, a four part webinar opportunity celebrating female publishers. The series kicks off with Audience Engagement Strategies, using our News Consumer Insights tool.

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Ad Manager on AIR 

Learn more about how to grow your revenue with Ad Manager with interactive workshops and live trainings. You can attend all of our livestreams, and we will notify you for sessions that are particularly relevant to the news industry.

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Talks with Google 

Join us for our upcoming podcasts interviewing publishers on our Talks with Google podcast. If you are a local bay area news publisher interested in being interviewed, please let us know through the support hotline. 

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2020 In-Person Events

At this time, we are postponing in-person events but we look forward to future opportunities to bring this cohort of news publishers together.

We'll digitize more content for our partnerships series and you can still get 1:1 support through our hotline.