Suzanne Claassen
Head of Agency, UKI, Google Marketing Solutions
Suzanne is a media agency veteran who was Starcom MediaVest Group's SVP of Global Digital Investments & Standards prior to joining Google. In this role, Suzanne was tasked with revamping how SMG engaged in multi-market trading across all clients. She was also responsible for identifying digital investment best practices and developing scalable processes for the SMG global network of 100+ worldwide offices. Prior to her global role at SMG, Suzanne worked across a multitude of client teams with differing audiences, objectives and categories. A few of her favorite clients were General Motors, Kellogg's, and the US Army but every client experience offered unique challenges and extensive opportunities to learn.
A joint passion for digital solutions and agencies led Suzanne to join Google in 2012. She was based in Singapore for four years in her role as the APAC Regional Agency Business Lead for Publicis and Omnicom. In this role she worked closely with her agency partners to design integrations and solutions which addressed their evolving revenue streams and infrastructures.
In Q4 2016 Suzanne joined the UKI Google Marketing Solutions team as Head of Agency. In this role she leads a team of 65 digital specialists who partner with agencies, both big and small, to progress their businesses and clients through audience insight, Google solutions, and data analysis.
Neil Perkin
Author, Building the Agile Business
Founder, Only Dead Fish
Neil is a renowned blogger, writer and the founder of Only Dead Fish, a digital consultancy that specialises in applying strategic understanding of digital and emerging technologies to help businesses and leaders optimise their effectiveness within the new, digital-empowered business environment.
Neil is the author of ‘Building The Agile Business’ (Kogan Page, April 2017) which provides an essential guide for leaders on achieving greater organisational agility and effective digital transformation. He’s been named by BIMA (British Interactive Media Association) as one of the most influential people in the UK digital industry, and by SAGE as a TOP 100 Global business influencer.
He curates the global quarterly series of Firestarters thought leadership events on behalf of Google, is a keynote speaker on the Google Squared programme and has worked with market-leading global businesses including The Financial Times, BBC, Warner Bros, Vodafone, GSK, the UK Government, Samsung and YouTube. He is an associate of The Futures Agency, a collaboration of some of the world's leading forward thinkers and futurists, and is also the co-founder of the Fraggl Twitter curation app.
Abu Qader
CTO and Co-Founder, GliaLab
Abu Qader is an 18-year old visionary and entrepreneur with a passion for innovation in fields such as healthcare and computing. As a kid, his goal in life was to read the entire encyclopedia until he touched a computer, his world was then flipped. Abu went to Afghanistan when he was 14 and saw the issues that a poverished healthcare infrastructure brought to the country.
When he came back to the States, he was inspired to begin building tools for the betterment of 3rd world countries. Beginning with breast cancer, Abu built an analytics platform that could detect and diagnose tumors in mammograms with superhuman accuracy. He later on cofounded GliaLab, an artificial intelligence company utilizing AI to build data driven healthcare solutions with a vision of bringing first world healthcare to third world countries.
Abu was featured at Google I/O as well as becoming a Posse Scholar at Cornell University.