Join your New York Digital Coach, Sandra Garcia, for free training and coaching for your business.

Sign up for Sandra's upcoming workshops below:

Learn About Investors and Loan Options for Your Small Business - Part 2
Wednesday, November 29 from 11:00 AM - 12:00 PM ET
When your small business needs funding, it’s important to be prepared. In Part 2 of this two-part workshop you will learn how to develop a fundraising strategy before meeting with investors and how to share your story with investors. To get the most from this workshop, we recommend you also watch Part 1.
Click here to register

Increase Your Sales with Google Tools
Monday, December 4 from 12:00 PM - 1:00 PM ET
Learn quick ways to promote your products online using Google tools. We’ll show how local brick-and-mortar businesses can list products on a Google Business Profile. We’ll also cover Google Merchant Center, a no-cost tool that allows both e-commerce and brick-and-mortar businesses to create free Product Listings on Google. This workshop is most beneficial to small business owners and entrepreneurs who want to drive sales.
Click here to register

Reach Customers Online with Google
Tuesday, December 5 from 3:00 PM - 4:00 PM ET
Learn how Google Search works and the ways people might find your business online. In this workshop, we will walk you through the latest Google tools and search engine optimization strategies for building your online presence and engaging more customers on Google.
Click herer to register

Reach Customers Online with Google
Wednesday, December 6 from 4:00 PM - 5:00 PM ET
Learn how Google Search works and the ways people might find your business online. In this workshop, we will walk you through the latest Google tools and search engine optimization strategies for building your online presence and engaging more customers on Google.
Click here to register

Launch Your Business with Customer-Focused Marketing - Part 1
Thursday, December 7 from 4:00 PM - 5:00 PM ET
As a new entrepreneur, you’ll need more than good products or services to grow your business. It’s also important to have strong customer-focused marketing strategies to reach your audience and turn them into loyal customers. In part two of this two-part workshop, you will learn the last stages of the customer journey from purchase to advocacy. We will walk through how to convert customers with the right content and an easy checkout process, as well as how to build loyalty and advocacy with online reviews and referral programs.
Click here to register

Negotiate Like a Pro
Friday, December 8 from 1:00 PM - 2:00 PM ET
Negotiation is a powerful tool, whether you’re asking for a raise, buying a house, or applying for a job. In this workshop, you’ll learn why negotiation is important, when it is useful, and how to negotiate effectively in any situation. Plus, you’ll choose a few situations that are relevant to your life or work and practice applying the negotiation skills you learned.
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Meet Sandra 

Sandra is a results-driven and self-motivated Afro-Latina with a passion for workplace diversity. As the founder of Encounter Your Potential, she’s helped businesses grow, sustain, and transform. Sandra combines her diversity and inclusion leadership experience with her sales and marketing background to create, execute, and enhance organizational diversity, equity, and inclusion initiatives. As an Afro-Latina, she’s experienced the multicultural world, which drove her to create a virtual space where businesswomen like her could share their own experiences.

You can ask her about marketing, brand elevation strategies, diverse equity, consulting, business, sales, brand building, and much more.

If you have any questions, please email Sandra at digitalcoachNY@growwithg.co.