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12.15
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Registration and light lunch
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13.15
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Meaningful Connections at Scale
Pim van der Feltz, Director, Google Netherlands
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Case: Don't talk change, create change
Frenkel Denie, Global Director Digital, Media & CRM, FrieslandCampina
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Smarter with Data: Power your Marketing
Xabier Ormazabal, Head of Marketing, Google Cloud EMEA
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Case: Humanized Advertising
Kevin Duijndam, Cross-channel Marketing Manager KLM and Tomas Salfischberger, CEO Relay 42
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Obvious Designs: Connecting with Customers through Mobile and beyond
Luke Wroblewski, Product Director, Google
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Case: How Jumbo used Every Connection to take consumers down the path to purchase
Sander Hoefnagels, Head of Format & Local Marketing & Media, Jumbo
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| BREAK |
Experiential Breakout: marketplaces
Mingle, connect with our specialists, play with the immersive installations and join the conversations with experts in the fields of Data, Connectivity and Automation.
| DATA |
CONNECTIVITY |
AUTOMATION |
| Kevin Duijndam, KLM |
Luke Wroblewski, Google |
Paul van de Schoot, Search Result |
| Tomas Salfischberger, Relay42 |
Vanja Mlaco, Transavia |
Alex Pepermans, iProspect |
| Monique Bergers, Albert Heijn |
Edgard Beckand, Mirabeau |
Izabella Dabrowska, Storm |
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Data, Privacy & Securtiy, Q&A with Amanda Storey
Amanda Storey, Director Partnerships Solutions, Google EMEA
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Radical Technology; Why Now?
Matt Feigal, Lead Customer Engineer, Google Wind and Google Cloud Platform and
Lee Boonstra, Customer Engineer, Google Cloud
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Marketing in the Age of Automation
Ian Carrington, Managing Director, Performance Advertising Solutions, Google EMEA
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Narcos: A Case of Creative Automation
Kristopher Smith, Managing Director and Andre Rood, Director of Display Advertising, MediaMonks Europe
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Beyond Data & the Role of Creativity
Jeremy Brook, Creative Business Partner, Google Northern Europe
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17.30
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Drinks and Networking
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