Welcome to

GNI Digital Growth Programme

From free interactive workshops, to in-depth labs, equip yourself with the tools to help grow your digital publishing business.

Workshops are available in English, Spanish, Italian, Czech, Dutch and Nordic regions with more European regions being added in the coming months.

Labs will initially be held in English, followed by the above languages. Places are limited and available upon application.

Workshops

Workshops designed to provide publishers at the start of their digital journey with the fundamental skills to help digitally scale their business, explore revenue options and build an engaged following online.

Labs

Intensive labs, delivered by our partners at FT Strategies & Table Stakes Europe, Wan Ifra, offer publishers a chance to connect with industry experts and learn how to accelerate their online growth.

Deep Dive Sessions

Hands on one-to-few sessions at the end of each week to provide publishers with a forum for discussion, a chance for peer-to-peer learning and an opportunity to interact with the workshop’s lead coaches to foster a deeper understanding of the workshop outcomes.

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Business Strategy

Business Strategy

Week Commencing 26th October 2020

YouTube Live

45 min interactive sessions 

Transfer your existing skills online, support your business culture and help develop your digital presence.

Modules

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Audience Engagement

Audience Developement

Week Commencing 26th October 2020

YouTube Live

45 min interactive sessions

Grow your audience online, improve user experience and learn how to build an active digital following.

Modules

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Audience Engagment

Data Management

Week Commencing 2nd November 2020

YouTube Live

45 min interactive sessions

Underpinning the success of many publishers now is data. What do we know about our audience, what can we learn about our content and critically how can we get better at both of these? Data is the answer. In these sessions, we cover everything from the basics in Google Analytics to making data-driven changing in real-time.  

Modules

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Business Strategy

Advertising Revenue

Week Commencing 9th November 2020

YouTube Live

45 min interactive sessions

Understand your digital ads landscape from native advertising to programmatic strategies to help optimise your performance.

Modules

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Revenue Strategy

Reader Revenue

Week Commencing 9th November 2020

YouTube Live

45 min interactive sessions

Understand your digital ads landscape and gain insights to help maximise reader revenue and subscriptions.

Modules

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