12:00 - 13:00 

Lunch Reception 

13:00 - 13:15

Welcome

What our audience is going to get out of this session?

13:15 - 13:50

The Luxury Evolution: Staying Ahead of the Curve with Maria McClay, Industry Head, Fashion, Google UK

Maria McClay - UK Luxury Industry Head, shares her experiences of a decade in the luxury industry, client-side at Gucci and now the UK Luxury Industry Head at Google. 

13:50 - 14:25

Where next for Luxury? Think Global. Tobias Wittman, Director, International Growth Strategy, Google

Where in the world is the next generation of luxury consumer and what devices are they using to discover their next favourite brand? 

14:25 - 15:00

The Human Side of Fashion with Anmol Diddan, Human Truths, Google New York

What the evolution of fashion trends tells us about human behaviour to help fashion brands adopt a human first approach to marketing and media. 

15:00 - 15:40 

Networking Break

15:40 - 16:15

The Power of Data: Use Machine Learning to reach & connect with the Luxury Consumer with Kelly McNearney, Digital Tranformation Evangelist, Google New York

Learn how the Search behaviour of consumers has changed and how to make use of Googles Machine Learning and your own Data to reach, connect and capitalise with Luxury Consumers.

16:15 - 16:35 

Online inspiration = Offline Impact

Rachel Hunniford is the Online Aquisitions Manager at Brown Thomas & Arnotts, shares with us how they were bold with their online to offline measurement strategy. What worked and what they've learnt.

16:35 - 17:20

Sustainable Fashion: The Urgency For Innovation 

Rachel Arthur is the Chief Innovation Officer at Current Global. Rachel will be joined on stage for a Q&A by Shona Campbell. Shona previously worked with Mulberry and is currently working on the sustainability pillar with Rachel

17:20 - 17:30

Day One Closing

17:30 - 18:50

Hotel Check in

18:50 - 22:50

Evening Networking Event