Free webinars for Malaysian small businesses

Join us and learn the digital skills you need to grow your skills or business. Mahir Digital Bersama Google is committed to help our local business owners by sharing free tools and resources for working remotely and transitioning to digital through webinars. For more tips and recommendations to grow your business online, visit grow.google.

Join our workshop online

We are here for you as you lead your business through these uncharted waters. As you look for ways to connect and stay in touch with your customers, we will be sharing some digital tools that you can use to help maintain a strong connection with your customers and employees. 

All of our virtual workshops are free and are conducted by our program's trainers.

Regular Workshops

business

Learn how to stay on top of market trends in a dynamic environment, update critical business information online and keep your customers informed.

In this class, you will learn:

  • How to use Google Trends to understand your consumer search behaviours.
  • How to keep your customers informed through your Business Profile on Google.
  • How to engage with your customers using Google My Business.

 

Level: Introductory
Google Tools: Google Trends, Google My Business
Optimizing your website for mobile

For Malaysian consumers today, every online experience and interaction with businesses is critical on the path to purchase -- especially on mobile. Malaysian consumers expect businesses to provide them with fast and seamless experience when they are on a website.

In this class, you will learn:

  • The key drivers to master conversions on mobile site.
  • How to use tools, like Test My Site to improve mobile site speed.
  • How to make user journey seamless on mobile site.
 
Level: Introductory
Google Tools: Test My Site, Google Optimize
Get started with Google Ads

Whether you’re a small business owner or an enterprise marketer, Google Ads makes it easy for you to connect with billions of people as they search for what to do, where to go, and what to buy. Discover the benefits of online advertising, how to write great ads, and how to measure online advertising success.

In this class, you will learn:

  • Essential steps to building a Smart campaign.
  • Pick the right keywords for your Smart campaign.
  • Write great text ads.
 
Level: Intermediate
Google Tool: Google Ads
Get started with Google Analytics

Learn and analyse how customers engage with your business website, then turn these insights into well-informed, actionable decisions.

In this class, you will learn:

  • The importance of web analytics and how it can help your business.
  • How to set up a free Google Analytics account for your business.
  • How to make better business decisions with Google Analytics.
 
Level: Intermediate
Google Tool: Google Analytics
Connect to customers on YouTube

Master the best practices for creating a YouTube Channel and compelling video content to promote your products and services and drive engagement through your brand.

In this class, you will learn:

  • How YouTube can bring value to drive your brand’s performance.
  • How to create a YouTube channel for your business.
  • How to create an effective video to deliver your message.
 
Level: Intermediate
Google Tool: YouTube
Basics of Search Engine Optimization

Search engines make it simple to find what you're looking for with a click of a button. But how do they work, and how can you improve your visibility on them? If you're interested in having a complete overview of the basics of SEO according to our best practices, join our upcoming session. While there are no shortcuts to becoming ranked first, following the best practices will make it easier for search engines to crawl, index and understand your content.

This class requires you to have an understanding of computer use and website optimisation.

In this class, you will learn:

  • Best practices to make it easier for search engines to crawl, index and understand your website content.
  • The fundamentals of Search Engine Optimisation (SEO) which will help your online business to be more discoverable on Google Search.
  • How to improve website user experience.
 
Level: Advanced
Google Tool: Google Search Console
shopping

If you're a retailer, you can use Shopping campaigns to promote your online and local inventory, boost traffic to your website or local store, and find better qualified leads.

In this class, you will learn:

  • How to engage customers as they research for products online with Google Shopping Ads.
  • How to convert customers looking to purchase with Smart Shopping Campaigns.
  • How to improve your Smart Shopping campaigns. 

 

Level: Advanced
Google Tools: Google Merchant Center, Smart Shopping campaign
market finder

If you are a business owner seeking growth opportunities beyond your core market, Market Finder is a free but powerful tool that businesses of all sizes, industries, and growth stages, can use to identify the best markets for your particular products and services.

In this class, you will learn:

  • How to use Market Finder as a market insights tool to find new business opportunities.
  • How to build up your export fundamentals.
  • Broader policy considerations to enable your export business to reach its full potential. 

 

Level: Advanced
Google Tool: Market Finder

Women Will Workshops

Get your business online with Google My Business

Mulakan perjalanan perniagaan dalam talian anda dengan mempelajari ciri-ciri dalam Google My Business untuk mengukuhkan kehadiran dalam talian anda di Carian Google dan Peta Google. Anda harus mempunyai akaun Google untuk dapat menggunakan sepenuhnya pengetahuan yang anda peroleh dari kelas ini untuk mengembangkan perniagaan dalam talian anda.

Di kelas ini, anda akan mempelajari:

  • Langkah-langkah untuk mencipta Profil Perniagaan dalam Google My Business.
  • Amalan terbaik untuk memanfaatkan Google My Business.
Tahap: Pengenalan
Alat Google: Google My Business
workspace

Kembangkan kemahiran berkomunikasi anda dan pelajari tentang alatan dan tip-tip untuk meningkatkan produktiviti.

Di kelas ini, anda akan mempelajari:

  • Kepentingan meningkatkan keyakinan dan kemahiran berkomunikasi anda di tempat kerja supaya anda dapat berkomunikasi dengan lebih efektif.
  • Bagaimana untuk menggunakan Google Workspace untuk tingkatkan produktiviti.
 
Tahap: Pengenalan
Alat Google: Google Workspace

Can't make it to our virtual workshop?

Download Google Primer app from Google Play or App Store today, and start learning on your phone to gain skills to help you succeed as an entrepreneur, leader, and contributor to your workplace.