Get ready for Masterclass 2017
Google Partners Masterclass returns for another year. Don't miss this exclusive opportunity to hear from experts about how artificial intelligence and machine learning are shaping the agency landscape, and how you can prepare for upcoming industry transformations.
Masterclass 2017 is a free event designed for digital marketing agencies. It's your chance to network with fellow peers and learn about important product features and updates.
Time | Agenda | Speaker |
12:00 - 12:45 PM | Registration, Lunch & Demos | --- |
12:45 - 12:55 PM | Welcome | --- |
12:55 - 1:20 PM | From a mobile-first, to an AI-first world: How artificial intelligence and machine learning are helping us make technology more useful by solving problems - big and small - for people everywhere. | Aisling Finch |
1:20 - 2:30 PM | Optimisation & Automation: How machine learning is helping agencies to drive better performance for advertisers through smart bidding and creative excellence techniques. | Dave Booth |
2:30 - 3:00 PM | Break & Demos | --- |
3:00 - 4:05 PM | Measurement & Attribution: How machine learning is enabling businesses to become customer centric, making smarter use of their data, and delivering better experiences to their clients. | Dave Booth |
4:05 - 5:00 PM | Agency of the future: How agencies can benefit from these new technologies, and what are the upcoming growth opportunities for their businesses, from talent retention to profitability. | Martin Curtis |
5:00 - 5:10 PM | Day recap and closing | |
5:10 - 6:40 PM | Drinks, networking and demo stations | --- |
Getting there:
Public Transport:
Train: Central Station | 20-minute walk
South Brisbane Station | 22 minutes
More info https://translink.com.au/
CityCat (ferry): QUT Gardens Point
Nearest bus stop:
Alice Street stop 95 near George St | 6-minute walk
Buses: 114, 118, 136, 138, 153, 162, P173, P206, P207, P208
Parking
There are two pay-on-exit parking stations within a short walking distance of Garden Theatre – one in the Science and Engineering Centre (P Block) which is accessible from Gardens Point Road and another located under the Riverside Expressway.
Getting there:
Public Transport:
Train Britomart Station | 20-minute walk
Auckland Stand Station | 26-minute walk
More info https://www.ptv.vic.gov.au/journey
Nearest bus stop:
Mayoral Dr opposite Aotea Centre | 2-minute walk
Buses: 014, 030, 110, 125X, 129, 132, 132X, 133, 133X, 134, 151X, 171X, 172X, 18, 195, 209
Parking
The Civic Car Park has direct access into Aotea Centre. A limited number of pre-paid parking spaces are available on Level 2 of The Civic car park, situated beneath Aotea Square. Entry is via Greys Avenue only.
Getting there:
Public Transport:
Train Redfern Station | 8-minute walk
Macdonaldtown Station | 10-minute walk
Newtown Station | 15-minute walk
More info www.131500.com.au
Nearest bus stop:
Codrington St at City Road | 5-minute walk
Buses: 422, 423, 426, 428, 370, 352
Parking
Carriageworks is located close to Sydney University & the Seymour Centre. Casual parking is available at these sites for a fee.
Casual parking at Shepherd Street Carpark | 8-minute walk
Getting there
Public Transport:
Train: Southern Cross Station | 15-minute walk
Flagstaff Station | 14-minute walk
North Melbourne Station | 18-minute walk
More info https://www.ptv.vic.gov.au/journey
Nearest bus stop:
Central Pier Harbour Esplanade | 2-minute walk
Trams: 30, 35, 70, 75, 86
Parking
Parking is available at the multi-story car park located on Bourke street which is around the corner from the venue. Pre-booked spaces available here https://www.wilsonparking.com.au/park/3225_800-Bourke-St-Car-Park_Enterprize-Way-Docklands