Frequently Asked Questions

Name: Startups for Sustainable Development
Location: Google Berlin

Who is Startups for Sustainable Development for?

Google is looking for promising startups who meet the following criteria:

Focusing on one or more SDGs
Leveraging technology to achieve their goals
Need the support of Google and external experts to solve bespoke technical or business challenges
Proactive teams willing to learn and grow

What should I expect from participating in the program?

Startups for Sustainable Development is an online on-demand program:

1:1 advising and support from a combination of Google advisors and selected external advisors
Assistance with technology, product, design, growth, funding, and leadership training
1:many inspirational talks, panel discussions, and workshops led by experts
Demo days and other funding connections and support
Membership in a collaborative, supportive community of social impact partners & investors
Equity-free support

What are some advisor areas of expertise?

Advertising & Publishing
App Development
Customer Experience
Data and Analytics
Design and UX / UI
Employee Learning & Development
Engineering and Technology
Fintech and Finance
Go-to-Market Strategy
HR (Recruiting, Hiring, Operations & Processes)
International Growth and Scaling
Leadership and Coaching
Legal & PR

Marketing & Comms
Monetization & Pricing Strategy
OKRs and Business Measurement
Operations and Scaling
Partnerships and Stakeholder Management
Product Management
Product specific (Google Cloud, Google Ads, Firebase, Play, etc.)
Project & Program Management
Sales & Business Development
Management & Team Development
Technical Infrastructure Funding & Investments
And more!

Is the program limited in time?

Is the program limited to a certain region?

Startups for Sustainable Development is an online-only, global program. We accept impact startups from all over the world (with 70 countries and counting!).

How can I get in touch with the team?

If you are a startup, you can apply to join the program.

If you are an organization (Investment, NGO, government, etc) interested in collaborating, please fill out this form.