About Adopt A Startup 

Adopt A Startup is a startup mentoring programme whose mission is to accelerate the growth of high-potential Irish startups. Through hands-on mentoring from Google Consultants, industry networking opportunities and exclusive lectures and workshops at Google's EMA HQ, we strive to help ambitious startups to scale their business further.

Since launching our first Adopt a Startup programme in 2014, we have worked with over 130 high-potential Irish start-ups helping them scale for growth. Many have gone on to raise significant capital funding and greatly increase their employee numbers further demonstrating the vibrancy of Ireland’s startup community. (Check out some of our success stories) 

Programme Structure

The programme itself spans 8 weeks, and comprises a series of specifically catered lectures and workshops, 1:1 guidance from Googler experts and Networking Opportunities. The curriculum focus is on an Accelerated Growth Plan covering 4 Priority Growth Areas: Understand Your Customer, Build Your Brand, Grow Globally & Scale Your Organisation.  


Understand your Customers

 Design, Search, Analytics & UX, this is the first step for a robust Accelerated Growth Plan  

Build your Brand

Build your Startup's brand by learning about Brand Awareness, Positioning & Sustainability, PR and Pitching

Grow Globally 

Market Identification & Prioritisation, Operational Setup and International Growth Planning  

Scaled your Organization

 Scale Your Business through Goal Setting, Talent Management and Automation & Machine Learning 

 Following the 8 weeks, Startups will present on their progress and a panel of judges will decide on the winner. Previous winners have walked away with up to €10,000 Ads credit and €100,000 Cloud Credit.